Answer 4 questions:
- What happened? --> Descriptive
- Why it happened? --> Diagnostic
- What will happen? --> Predictive
- What to do about it? --> Prescriptive
Einstein Discovery works on:
- Numeric outcomes (revenue)
- True/False - Yes/No question
Einstein Discovery Lifecycle:
- Idea/ KPI value
- Define the problem
- Create story with Dataset of historical information
- Iterate/ Review analysis and model metrics/ take recommendation
- Deploy and Predict
- Review story and enable prediction
- Monitor and maintain in Production
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